SEO and PPC sessions coming to SMX Advanced


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Last week’s SMX Advanced programming meeting with the Search Engine Land experts unveiled some pretty exciting details… on the SEO side, sessions will tackle:

  • What you can expect from Google’s Search Generative Experience (+ live Q&A) with Ryan Jones
  • RAG: What it is, why it matters, and what it means for the future of SEO (+ live Q&A) – with Mike King
  • How advanced site structure and internal search can skyrocket organic traffic (+ live Q&A) with Maria White
  • The absolute latest in algorithm updates (100% live session + Q&A) with Glenn Gabe and Lily Ray

And on the PPC side, sessions will explore…

  • Igniting paid search success on unconventional platforms (+ live Q&A)  with Andrea Cruz
  • Advanced tips for boosting landing page conversion rates (+ live Q&A) with Brian Massey
  • Merging old-school PPC management with new-school automation (+ live Q&A) with Brad Geddes
  • How to strategically build RSAs like a pro: From generic to magnetic (+ live Q&A) with Amy Hebdon

That’s just the start. There are loads more sessions to come, plus two exclusive keynotes, engaging meetups, and more.

Registration is 100% free – and this event will be available both live and on-demand, so you can catch up when it fits your schedule.

What are you waiting for? Grab your free SMX Advanced pass now!


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About the author

Lauren DonovanLauren Donovan

Lauren Donovan has worked in online marketing since 2006, specializing in event marketing, content management, organic and paid social media, community and reputation management, and real-time journalism. She currently serves as Director of Marketing at Third Door Media — producer of the Search Marketing Expo and MarTech conference series and publishers of Search Engine Land and MarTech.



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